Jacksonville answers to one name on game day, and DUUUVAL rings out as the Jaguars represent the City of the Bold. This Jacksonville Jaguars 2026 Rivalries Collection 9SEVENTY Adjustable Hat from New Era brings a structured crown, a semi-curved visor and a performance stretch sweatband. Embroidered team graphics finish the look for every AFC South matchup.
Embroidered team graphics on the front
Brand: New Era
Structured fit
The 2026 Rivalries Collection spotlights iconic matchups across the AFC South and NFC North divisions with new uniforms and fan gear inspired by local communities
Slightly Curved Bill
Merges the 9FIFTY crown with the 9FORTY contour
High-performance moisture-wicking fabric
treatment built in to fight odor
One size fits most
Snap Closure
The 9SEVENTY provides a modern adjustable fit with a structured crown, a semi-curved visor and a performance stretch sweatband
Mid Crown
Six-panel construction
85% polyamide, 15% elastane
Wipe clean
Imported
Style Variants
Available Colors: Natural
Size Reference for New Era 9SEVENTY Adjustable Hat
Available Sizes:


































