WHAT IT IS:
Flourish Thickening Styling Treatment is your daily, all-in-one, leave-in solution to thicken, volumize, hydrate and repair all types of fine or thinning hair. This powdery, weightless, soufflé-like cream is packed with densifying ingredients that deliver long-lasting volume, body and bounce, plus heat protection up to 450°F. While it's perfect for air-drying, Flourish Thickening Styling Treatment also helps hair stand up to styling tools, maintaining its integrity, shape and overall health.
WHAT IT'S FOR:
- Anyone who wants fuller, thicker, plumper hair.
- Safe for chemically treated or colored hair.
WHAT IT DOES:
Flourish Thickening Styling Treatment is unique because it treats and repairs hair with Alpha Keratin 60ku Clinical and supporting ingredients, while also hydrating and instantly plumping strands, making it an optimal daily styler. Its innovative texture makes it lightweight enough for daily use and universal enough for all fine or thinning textures. With continued use, it's clinically proven to make hair thicker, fuller and healthier. Its fragrance is a gentle, spa-like blend of aromatic herbs, bright citrus, flowers and balancing woods, with basil and patchouli essential oils for scalp care and healthy hair.
KEY INGREDIENTS:
- Virtue Flourish's Alpha Keratin 60ku Clinical targets and repaves damaged areas of the cuticle and fills in keratin deficiencies for plumper strands.
- Rice starch and specialty corn starch plump each strand and provide hold and added volume.
- Specialty Tremella (mushroom) works with a specialty hyaluronic acid blend to provide weightless plumping and hydration.
- Honokiol (magnolia bark extract) helps preserve elasticity and structure of hair.
- Tetrapeptide with red clover extract targets the follicle to help promote healthier hair growth.
HOW TO USE IT:
- Dispense a nickel-size amount into hands, rub together, then apply from roots to ends on damp or dry hair. Style as desired.
- Tips: If you blow-dry after application, always use cool-to-medium heat. High temperatures are particularly harsh on fragile new hairs that don't yet have a strong cuticle. Plus, cooler air helps lift from the roots to create the appearance of fullness and volume.
CLINICAL RESULTS:
- Clinically proven to immediately increase volume.*
- Clinically proven to provide all-day, sustained volume.*
- Provides up to 450°F heat protection.*
- 88% said hair had all-day body.**
- With continued use, hair looks fuller and plumper and feels thicker and stronger.**
*Clinical instrumentation study of control versus Thickening Styling Treatment.
**Consumer perception study with 50 women who used the product for 2 weeks.
4 oz.
This product is part of
BEAUTYSPACE
, a luxe boutique filled with cult favorites and innovative must-haves.
Web ID: 5249129
Size Reference for VIRTUE Styling Treatment 4 oz.
Available Sizes:
