What it is: A highly concentrated purple shampoo from OLAPLEX made for all blonde, lightened, and grey hair
What it does: Designed with a sulfate-free formula that creates a rich lather, this enhancing shampoo cleanses, neutralizes brassiness and boost brightness all while keeping hair hydrated from roots to ends
Good to know: Color safe, paraben free, phthalates free, vegan and certified cruelty free by Leaping Bunny
How to use: Apply to wet hair, lather fully, and let process 1-3 minutes. Can be left on for 5 minutes for intense toning. Use 2-3 times per week or as often as needed
Hair type: All hair types
OLAPLEX products are tested by an independent 3rd party laboratory and have passed the HRIPT (Human Repeat Insult Patch Test)
Made in Italy
Size Reference for Olaplex Toning Shampoo 8.5
Available Sizes: 8.5 oz/250 mL
